Insolvency Copywriter
Insolvency may not be the cheeriest corner of the finance industry, but it's a sector I know extremely well. I've been writing regular personal and corporate insolvency content over the last 12 years.
Will I be taking the JIEB exams anytime soon? No chance. But if you need an insolvency copywriter who understands distressed balance sheets, creditor pressure and why directors panic when HMRC starts sending letters, or the ins and outs of a Debt Management Plan, you're in safe hands.
Don't believe me? Take a look at my copywriting portfolio to see who I've been writing for.
Why insolvency content needs more than a good writer
Personal and corporate insolvency aren't sectors where you can hand a brief to a generalist copywriter and hope for the best.
Whether you're explaining a Company Voluntary Arrangement, Members' Voluntary Liquidation, Administration, Pre-Pack Sale, Creditors' Voluntary Liquidation or the dreaded Compulsory Liquidation, accuracy matters.
Over the last decade, I have written hundreds of articles, guides and web pages covering every aspect of corporate insolvency for insolvency practitioners, turnaround specialists and business rescue firms.
I've also supported personal insolvency firms with clear, accessible content to help individuals understand their options around debt solutions, IVAs and financial recovery.
I Speak Insolvency
I already understand the terminology, the processes and, most importantly, the questions directors are actually asking when they're looking for help.
That means you won't need to spend hours explaining to me the difference between Administration and Liquidation, or correcting basic misunderstandings about director redundancy, wrongful trading or personal guarantees.
Content That Generates Enquiries
Good insolvency content does more than explain procedures. It reassures distressed directors, demonstrates expertise and helps firms get found online when businesses and individuals need support.
My content is designed to rank well, build trust and encourage prospective clients to take the next step. It also helps to improve your visibility in AI-generated summaries, extending your reach beyond the traditional search results.
Who I Work With
Over the years, I've written for some of the UK's most recognised insolvency and business rescue brands. Much of my work is completed under white-label arrangements, but I'm happy to discuss my experience during the discovery process.
Looking for an insolvency copywriter?
I limit the number of insolvency and business rescue firms I work with at any one time to avoid a conflict of interest, but I currently have the availability to take on a new client.
Whether you want help with a one-off project or need ongoing content support, I'd love to hear what you're working on. Get in touch and let's talk about how I can help.