Is AI content good enough for your business in 2026? Here’s what you need to know

A picture of AI content and a human copywriter working together to create better content for businesses

“Absolutely not”. As a freelance copywriter, that’s probably what you’d expect me to say. That Google penalises anything written by large language models (LLMs), AI content erodes trust and human copywriters are more valuable than ever. But the reality is far more nuanced. AI is a useful tool for content creation. There, I said it.…

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